Behavioral economics

The University of Chicago is a leader in the field of behavioral economics, applying insights from psychology to problems in economics through the groundbreaking research of faculty including Richard Thaler, the "father of behavioral economics" and the 2017 Nobel Prize winner in Economics.

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Thaler Nobel-Shake

Richard Thaler wins Nobel Prize 'for his contributions to behavioural economics'

A hand holding a paper heart, inserting it into a coin slot

An economist illuminates our giving habits—during the pandemic and beyond

Empty store

Household spending swings dramatically in reaction to coronavirus

Hand holds up a heart

Want people to donate more? Remind them how good it feels to give

Sendhil Mullainathan

Sendhil Mullainathan’s full lecture on ‘The Self-Driving Mind’

The Cognitive Biases Tricking Your Brain

The Cognitive Biases Tricking Your Brain


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Guilt-prone people more likely to be trustworthy, study shows

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Big Brains podcast welcomes Nobel-winning economist Richard Thaler

Debiasing the corporation: An interview with Nobel laureate Richard Thaler


richard thaler

Nobel laureate Richard Thaler to discuss behavioral economics in May 1 Ryerson Lecture

Richard Thaler delivers Nobel Prize lecture


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