Christopher Hsee

How uncertain rewards spur repeat purchases Scratch-off

How uncertain rewards spur repeat purchases

Study asks: How much should a victim be compensated for emotional suffering?

Study asks: How much should a victim be compensated for emotional suffering?

Curiosity Is Not Intrinsically Good

Curiosity Is Not Intrinsically Good


Scientific American

Why people risk more money for uncertain rewards

Why people risk more money for uncertain rewards


Deccan Chronicle

Don't Pick the Wrong iPhone

Don't Pick the Wrong iPhone