Richard Thaler

Richard H. Thaler's research lies in the gap between economics and psychology. He investigates the implications of relaxing the standard economics assumption that everyone in the economy is rational and selfish, and instead entertaining the possibility that some of the agents in the economy are sometimes human.

Thaler is the Director of the Center for Decision Research at the Graduate School of Business. He is the author of The Winner's Curse (Princeton University Press, 1994) and Quasi Rational Economics (Russell Sage Foundation Publications, 1994) and the editor of Advances in Behavioral Finance.

His numerous journal publications include, "Libertarian Paternalism is not an Oxymoron" with Cass R. Sunstein (University of Chicago Law Review, 2004) and "Save More Tomorrow: Using Behavioral Economics to Increase Employee Savings," with Shlomo Benartzi (Journal of Political Economy, 2004).